Green Team

Friday, 31 July 2015 08:18

Dniprovska Perlyna Farm

A key role in Green Team’s Business Development Strategy is increasing the Company’s own production of high quality vegetables grown on Dniprovska Perlyna farm.
  
Dniprovska Perlyna, PrJSC  (1200 ha) is situated in the Southern part of Ukraine in the Kherson region, just south of the Dnipro river, 47 km south-west of Kakhovka. The farm currently equates to about 450 ha of irrigated land, but there are also a further 650 ha of adjoining unirrigated land available.
 
A major advantage is that Dniprovska Perlyna farm has its own irrigation system. A Pump Station (2009), equipped with 3 pumps having a total capacity of 1850 cubic meters per 1 hour. There is an independent source of water taken from the Dnieper river. 4 kilometers of plastic pipes have been laid in the ground to deliver water to 8 strategically located hydrants in the field.
 
Infrastructure of the farm can fully provide full cycle of quality process during the calendar year and includes various warehouses for fertilizers, stores for cooling and temporary storage, machinery workshop and accommodation for staff of 150 people.
 
Dniprovska Perlyna farm has unique opportunities for growing a wide range of high-quality crops, including early ones due to light soils and a favorable climate.
 
Combination of the possibilities of the Producer (Dniprovska Perlyna farm) and the experience of the leading regional Player for marketing, trading, storage & distribution services of vegetables and produce (Green Team) creates a continuous chain of reliable high quality vegetable supply to domestic and foreign markets. 

Green Team has ambitious development plans, which are of comprehensive nature and imply not only expansion of vegetable storage facilities, but also introduction of modern experience, knowledge and agricultural technologies for growing own vegetables on Dniprovska Perlyna farm.  We plan to expand our vegetable production by adopting Best Practice and developing a Center of Excellence identifying and implementing best global practices in vegetable growing for mechanical harvesting in southern Ukraine.

In the short term we intend to gradually expand the usual assortment of vegetables and grow crops, which are not as widespread such as leek, asparagus and celery. 

Company’s business plan regarding increasing vegetable crop production using irrigation is successfully implemented this year. Successful practice to grow vegetables on our own farm does not only encourage us to increase our production capacity, but also opens up new opportunities for cooperation with the farmers of Kherson region and Ukraine.

This is a real opportunity to create an effective agrarian cluster in vegetable production, which is able to provide high level of Ukrainian vegetables’ competitiveness on global markets.  Cooperation between Dniprovska Perlyna farm and Green Team allows implementation of the cluster approach as a successful business tool that will provide new development opportunities.

Own growing provides significant advantages to create long-term projects in order to achieve the following strategic objectives:

• preparation and usage of high-quality seeding materials;

• introduction of common technologies;

• providing favorable conditions to implement Quality Management System;

• qualified staff training, including practical experience;

• possibility to increase high-quality production volume;

• export volume increasing.

Global G.A.P certificate implies recognition of the reliability and quality of our products, the ability to supply vegetables to European supermarket chains. As of today, Global G.A.P standards are recognized in more than 100 countries, opening new opportunities for Ukrainian producers.

 

Global G.A.P certificate is testimony to the fact that

  • Green Team vegetables are grown on healthy soils;
  • appropriate conditions for employees are created;
  • waste disposal standards are followed;
  • application of plant protection products is carried out in accordance with EU rules and regulations;
  • biological environment is not disturbed.

 Global GAP standards aimed not only at providing end consumers with high quality products that do not interfere with health, but also at protecting the environment.

 

 

Media

Friday, 31 July 2015 02:18

Strategy

 
Our goal is to become the LEADING vertically integrated producer and trader of Ukrainian vegetables on national and international markets, leveraging the agriculture potential of the region and Green Team’s assets.
 
Green Team development concept is based on Company’s key competences:
• western culture of business management based on transparency and planning principles, focused on long-term partnership;
• growing high-quality vegetable products in own farm;
• ability for quality and high capacity long-term storage of vegetables;
• experience in working with national retail chains, processers and wholesalers;
• trust relationship with local farmers;
• positive and known brand on B2B market in Ukraine.
 
  The main tasks to achieve strategic objectives are the following: 
• Further development of major client segments: Retail chains and International traders / Importers / Processors;
• Increasing own growing production in Dneprovska Perlyna farm;
• Increasing the volume purchased from third parties and implementing new approaches of cooperation with farmers;
• Developing Storage, Processing and Packaging Business by improving vegetable quality using mechanized processes and increasing the volume and quality of finished goods.
 
A key role in Strategy implementation relies on increasing own production potential to grow high quality vegetables. Own production increase will be based on adopting Best Practice by developing a Center of Excellence identifying and implementing best global practices in vegetable growing for mechanical harvesting in southern Ukraine.

It is the own production that has to become a platform for development and implementation of Quality Management System to reach superior exportable vegetable products quality parameters. In the future, this model will be used as Green Team development tool for ALL sourcing, which will allow international quality Global Gap & HACCP (ISO 22000) certification.

The purpose of our business fully corresponds to Ukrainian agriculture sector’s priority: providing consumers with affordable products of high quality, increasing agricultural potential, further integration into the global trading system and occupying a leading and advanced position within international food industry.
 
Sunday, 30 August 2015 17:18

History

Kherson region is traditionally considered to be an agricultural region of Ukraine, where the largest volume of onion, carrot and cabbage is harvested. For this very reason, investors chose Kakhovka, being a geographical and industrial center of Kherson region, to construct one of the largest vegetable storages in Europe.

The potential of the region has unique growing opportunities: fertile soil, one of the largest irrigation systems in the world and long vegetable growing experience of numerous successful farmers. However, this potential has been significantly limited by the lack of long-term storage conditions. 

 Relevance of the project is driven by:

• the need to save the yield;
• improving the quality of the products offered to consumers;
• creating control conditions as for meeting standardization requirements;
• the need to implement post-harvesting and sorting of vegetables before their entering the market;
• providing consumers with domestic vegetables throughout the year.

For this very reason, investors chose Kakhovka, being a geographical and industrial center of Kherson region, to construct one of the largest vegetable storages in Europe.

In 2010, the first stage of multifunctional vegetable storage with a capacity of 50 000 tons was put into operation to provide storage and pre-sales preparation of onions, carrots, cabbage, beets, potatoes etc. Green Team storage is divided into three blocks. Each bloc has a separate cooling equipment with the cooling capacity of 1,5 mW and is divided into 5 cooling cells.

Storing, assembling and installation technology of cooling equipment is provided by leading Dutch and German manufacturers. Vegetables are stored in special Dutch-type containers made of high-quality Carpathian spruce. Green Team containers ensure proper ventilation of the product and are used for multi-level storage. In autumn 2011, Green Team has rapidly entered Ukrainian fresh vegetables market as a promising player.

Construction of modern powerful multifunctional vegetable storage has opened up new prospects for the farmers:
• It became possible to increase vegetable production, minimize and diversify risks.
• Now vegetable producers have the opportunity to receive a full range of logistics services: quality control, storage, sorting, packing of vegetables etc.
• The Company doesn’t only provide storage services, but also logistics and delivery ones, while selling goods to retail chains under its own trade mark – “Green Team”.
• Green Team has developed and implemented in the practice the entirely new cooperation concepts for Ukrainian farmers, which provide vegetable producers with Risk Management tools.

Green Team being a start-up business, turned to be a market leader in five years providing storage, processing, packing services and selling vegetables under its own brand. Green Team products are in demand not only in the domestic market of Ukraine, but also in Middle East and in EU export markets.

We created our own “Green Team” brand, which is already well-known in the market. Ukrainian consumer can buy our vegetables in supermarkets of major retail chains such as ATB, Fozzy, Metro, EKO-market, Vopak, Brusnichka, Varus etc.
The price of success is hard work, focused on improving product quality and expansion of partnership both in Ukraine and abroad.
Year on year we ramp up our vegetable production, storage and sales in domestic and foreign markets, gradually expanding high-quality Kherson vegetables.

Green Team continues to work on the improvement and development of business, which is based on close cooperation with farmers and customers in order to:
• provide high-quality long-term storage of fruit and vegetables for further sales through retail chains to final consumer;
• improve guaranteed quality of food products;
• optimize movement of goods from producer to final consumer;
• increase export potential;
• provide Ukrainian consumers with fresh, high-quality Kherson vegetables.

 

 


Our address:
7, Chaplynske h-w, 
Kakhovka, Ukraine, 74800 
Тел: +38 (0552) 44 89 89

 

 

 

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Contact info

Green Team, LLC
Chaplynske h-w, 7
74 800, Kakhovka
Tel.: +380 (552) 44 89 89

Office: This email address is being protected from spambots. You need JavaScript enabled to view it.

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